5 DAYS EXECUTIVE PROGRAM IN GLOBAL MINDSET SKILLS (EP-20-21-C)

21 – 25  February 2022

Mode of Study: Online

Time: 10:00 – 14:00hrs | 16:00 – 20:00hrs CET (The Netherlands).

5 Masterclass of 4 hours each day;

The fee of participation is €350.00 p.p for the total program, including:

  • Method action Learning model;
  • Digital material;
  • Personalized assessment;
  • Certificate EQF 7 level of ProtocolToday Academy. 

BECOME A MINDFUL EXECUTIVE WITH THE SKILLS TO NAVIGATE
& OPERATE SMOOTHLY AROUND THE GLOBE

Global Mindset Skills
Learn Today & Practice Today

Background & Objectives

The world is transforming into a global village and needs executives who can navigate smoothly across cultures. 

Global Mindset Skills Provides you with:

  • A cosmopolitan outlook: understanding of global systems, global value chains, cultures, values, political and economic systems in other countries;
  • Mindfulness skills will understand cultural diversity communication and build relationships with different cultures and backgrounds worldwide.

Program of the Masterclass and topics:

International Business Etiquette        

Topics include: How to dress appropriately, personal style and its influence on your communication and introducing people in a business context;

Business Ethics & Professionalism

Topics include: Dealing with etiquettes dilemmas, personal issues, difficult people, effective communication, and communication with influence.

International Business Protocol

Topics include Seating protocol during meetings, the importance of ranks & status, impactful impressions, gift-giving etiquette & protocol.

International Cultural Intelligence

Topics include Cultural & emotional intelligence, understanding cultures, differences in thinking, problem-solving & decision making, conflict/negotiation style.

Dine like a Diplomat

Topics include Host duties, guest receiving protocol, dining table protocol, etiquette during dining & lunch, handling the silverware.

Participants are:

  • Government Representatives: Ambassadors, Diplomats, Honorary Consuls & Embassy Staff;
  • Business Professionals: Entrepreneurs, Consultants, Business Development Professionals;
  • Executives & Professionals: National & Local Government’s Officials, City Marketing & Investments Promotion Executives | International Organizations Staff;
  • Professionals are active in the Hospitality & Tourism Industry.

How to Apply: Fill and send the registration form, specify the date and name of the masterclass, we will send you the program and the bank detail to submit the participation fee to confirm your seat.

SESSION: WHY DEVELOP A GLOBAL MINDSET?

20 January 2022

Time: 14:00 – 15:30 hrs. CET (The Netherlands)

Mode of Study: Online

Free participation 

In collaboration with 01Integral Solutions, Pakistan

A MINDFUL EXECUTIVE IS ABLE TO NAVIGATE
& OPERATE SMOOTHLY AROUND THE GLOBE

Global Mindset Skills
Learn Today & Practice Today

The world is transforming into a global village and needs executives who can navigate smoothly across cultures.
Globalization is changing the world in every aspect. Traditional industrial economies are transforming into entrepreneurial economies. There is a need for leaders, entrepreneurs, directors, managers, government officials, consultants and executives with global mindset skills, e.g. the skills for profound relations management with people from different cultures and with different values.

Topics are:

  • Meaning of a Global Mindset;
  • Business & Diplomatic Protocol;
  • The power of Culture in Business;
  • Soft Diplomacy Skills.

Participants are:

  • Government Representatives: Ambassadors, Diplomats, Honorary Consuls & Embassy Staff;
  • Business Professionals: Entrepreneurs, Consultants, Business Development Professionals;
  • Executives & Professionals: National & Local Government’s Officials, City Marketing & Investments Promotion Executives | International Organizations Staff;
  • Professionals are active in the Hospitality & Tourism Industry,
  • Students.

How to Apply: Fill and send the registration form, specify the date and name of the event in which you will participate.

3 DAYS MASTERCLASS IN SOFT DIPLOMACY IN INTERNATIONAL BUSINESS (EP-12-03-21)

04 – 06  April 2022

Mode of Study: Online

Time: 10:00 – 14:00 hrs. | 16:00 – 20:00 hrs CET (The Netherlands)

Three days Masterclass of 4 hours each day;

The fee of participation is early bird €195.00 €216.00 p.p for the total program, including:

  • Method action Learning model;
  • Digital material;
  • Personalized assessment;
  • Certificate EQF 7 level of ProtocolToday Academy. 

BECOME A MINDFUL EXECUTIVE WITH THE SKILLS TO NAVIGATE
& OPERATE SMOOTHLY AROUND THE GLOBE

Global Mindset Skills
Learn Today & Practice Today

The world is transforming into a global village and needs executives who can navigate smoothly across cultures.
Globalisation is changing the world in every aspect. Traditional industrial economies are transforming into entrepreneurial economies. There is a need for leaders, entrepreneurs, directors, managers, government officials, consultants and executives with global mindset skills, e.g. the skills for profound relations management with people from different cultures and with different values.
Local companies are becoming international and must deal, directly or indirectly, with foreign business partners. They must cooperate with international clients, colleagues, stakeholders, agents, employees, etc. There is a need for soft skills.
In the entrepreneurial economy, companies are becoming smaller, international, less hierarchical, process-oriented, diverse, and driven by executives’ abilities to communicate, collaborate, and abilities for co-creation.

Masterclass and Topics:

  • International Business Etiquette;

  • International Business Protocol;

  • Dine like a Diplomat;

Key topics include:

  • Business card protocol & handshake. The art of conversation both in person and on the phone;
  • Hoe to dress appropriately, personal style and its influence on your communication;
  • Seating protocol by meetings;
  • Importance of rank & status;
  • Emotional intelligence;
  • The power of culture in business;
  • Power distance;
  • Host duties & his protocol;
  • Dining table protocol & etiquette;
  • Handling the silverware.

Participants are:

  • Government Representatives: Ambassadors, Diplomats, Honorary Consuls & Embassy Staff;
  • Business Professionals: Entrepreneurs, Consultants, Business Development Professionals;
  • Executives & Professionals: National & Local Government’s Officials, City Marketing & Investments Promotion Executives | International Organizations Staff;
  • Professionals are active in the Hospitality & Tourism Industry.

How to Apply: Fill and send the registration form, specify the date and name of the masterclass, we will send you the program and the bank detail to submit the participation fee to confirm your seat.

MASTERCLASS INTERNACIONAL BUSINESS ETIQUETTE (GMS-1)

21 February  |  4 April  | 11 April | 13 June 2022

Mode of Study: Online

Time: 10:00 – 14:00 hrs | 16:00 – 20:00hrs CET (The Netherlands)

Fee one masterclass early bird €65.00, normal price €72.00 including:

  • Method action Learning model;
  • Digital material;
  • Personalized assessment;
  • Certificate EQF 7 level of ProtocolToday Academy

BECOME A MINDFUL EXECUTIVE WITH THE SKILLS TO NAVIGATE
& OPERATE SMOOTHLY AROUND THE GLOBE

Global Mindset Skills
Learn Today & Practice Today

The world is transforming into a global village and needs executives who can navigate smoothly across cultures.
Globalization is changing the world in every aspect. 

Relations in business and social domains are more accessible if the concerned individuals are perceived as trustworthy, respectable, and have proper business etiquette.

To achieve a professional image, executives must understand different personalities, nationalities, cultures, and the associated etiquettes and manners.

The three components of business etiquette (appearance, communication, and behaviour) are at the core of this masterclass.

Interactions, such as polite greetings, courteous conversations, and active listening have an important impact on how others perceive you. Knowing how to make a great first impression, dress appropriately, read body language, etc., helps you present yourself in an impactful way.

Key topics include:

  • Business card protocol & handshake; 

  • Business customs & terminology; 

  • Professional communication; 

  • Hoe to dress appropriately, personal style and its influence on your communication; 

  • The right way of behaving online in a business context; 

  • International Business Etiquette; 

  • Polished diplomatic and formal social etiquette;

  • Dress code: Formal and informal dress.

Participants:

  • Government Representatives: Ambassadors, Diplomats, Honorary Consuls & Embassy Staff;
  • Business Professionals: Entrepreneurs, Consultants, Business Development Professionals;
  • Executives & Professionals: National & Local Government’s Officials, City Marketing & Investments Promotion Executives | International Organizations Staff;
  • Professionals are active in the Hospitality & Tourism Industry.

How to Apply: Fill and send the registration form, specify the name of the masterclass and days, we will send you the program and the bank detail to submit the participation fee to confirm your seat.

PROTOCOL IN INTERNATIONAL BUSINESS

INTERNATIONAL PROTOCOL AND SOFT DIPLOMACY CONFERENCE 2021

INTERNATIONAL PROTOCOL AND SOFT DIPLOMACY CONFERENCE 2021

In the current era of unavoidable global relationships, knowledge about diplomacy, protocol, culture, and soft skills is essential to achieving business objectives. A successful business deal begins with comfortable relationships between the parties involved. It involves, among others, good manners, interpersonal intelligence, empathy, body language, assertive communication, personal image, and mutual appreciation.

Within this context, the “International Protocol and Soft Diplomacy Conference” was successfully held on Thursday, 9 (in English) and Friday (in Spanish), 10 December 2021. The conference was organised by PROTOCOLTODAY, a prestigious Dutch consultancy and academy firm specialising in protocol consultancy and international business skills training. ProtocolToday is also the publisher of the Global Mindset Magazine. The conference featured prominent speakers, approximately 100 participants from 33 countries, more than 12 embassies, international entrepreneurs and managers, and journalists from Diplomat Magazine EU.

This conference dealt with topics aimed at complementing those issues that, on multiple occasions, are omitted despite their enormous importance in negotiations with clients and possible strategic partners.

The program started with a presentation by Professor Dewanand Mahadew, CEO of NewEconomyStrategies (The Netherlands), on “Impactful Communication in International Business”. He emphasised the need to be cautious and discreet to avoid offensive situations. Knowledge about communication and understanding others is key to reasonable negotiations. Staying calm and positive is essential.” He recommended applying understanding, empathy, respect, prudence, and compassion.

He highlighted the urgency of “knowing how to navigate the world easily. That is, being able to ‘feel at home to avoid being seen as strangers. We must develop a global mentality and understand and learn about culture, politics, and economic systems to become familiar with the country we are visiting”. His speech included globalisation by specifying: “The globalised world requires connecting skills. This means feeling comfortable and being loved in the places we visit. We must have the ability to connect with other people despite existing differences”.

He referred to interpersonal skills as “communicate, persuading and negotiating, and having a critical mindset.” That is, being aware of what we do creatively and responsibly and enjoying a correct image. He suggested developing the “skills of knowledge, learning, and imagination.” Finally, he commented on the importance of appearance and how we express ourselves verbally and non-verbally in a business conversation. Apart from the first impression generated is the profile made of us.

René Spaan, leader of the Smart Mobility project (The Netherlands), addressed “Personal Anecdotes Working with Mexican Diplomacy”. He began with a revelation inherent in his experience: “If you work as many people, there may be those who do not keep their word”, alluding to the absence of seriousness in the business environment. He placed particular emphasis on credibility and on “legal and financial” factors in business.

Based on his recognised career, he recommended, when entering into trade agreements with Mexico, “to understand Mexican culture to become familiar with the cultural factors of the country in which you do business”. He was forceful in reiterating that the Aztec country is not “pure drug trafficking or illicit activities”, as is frequently exhibited through the media. It is a nation with extraordinary investment potential and rich historical diversity.

Gerardo Correas, president of the International School of Protocol (Spain), discussed “Protocol: Sentiment to Communicate” established several conclusive details aimed at understanding the function of the protocol and asserted “the protocol is nothing other than techniques to organise and they must occupy in each country depending on the current forms of communication. You have to place it in the context in which we live”.

He commented on working on the different emotions of the participants in an event to make it an experience and suggested that the social sciences be incorporated into the protocol to guarantee the proposed objective. He was conclusive when he said: “Each event should be an experience that channels feelings and emotions.”

He alluded to the “personal brand” and how it contributes to distinguishing, defining and differentiating. “To single out and enhance the entity’s brand, we must generate impact,” he said. It is a job that is the responsibility, in an organised way, to all areas of the company and “thinking about a global communication strategy.” Finally, he noted, “We must change the language or the words that protocol experts use to suit the public. It corresponds to transferring the protocol’s message in a simple way to society”.

Adriana Flores, an expert in Protocol & Diplomacy and founder of ProtocolToday (The Netherlands), spoke on “The Impact of Protocol and Diplomatic Skills in International Business”. She commented on how “internationalisation” has affected our lives worldwide. Therefore, she said, “we must know how to connect and be trained to deal with entrepreneurs and suppliers. We need to know the etiquette, protocol, and professional ethics” rules.

She highlighted the importance of knowledge in permanent professional growth and how “they will facilitate the opening of new doors in the workplace” and emphasised that “each of us must be the best ambassador of their own country in the world.” She shared her varied experience – in various international settings – and suggested creating a “business life” style to work.

She also referred to the connotation of “personal image”. She advised, “making the first good impression with impact. In business, etiquette is essential. We must adapt to the place where we will do business”. She reflected on deferential behaviour that includes values, ethics, and an impeccable track record that inspires respect and trust.

She also stressed that “we must be aware of the hierarchies of the country we visit and know the flags and symbols. The flags of a company should not be next to the emblems of the States. We must know about the matters concerning gift giving and receiving. Companies and embassies must have their gift protocol where they establish prices, details, and delivery methods. It is a symbol of friendship that means you are important; we appreciate it,” and she suggested giving the professional card according to the cultural context of the nation.

Héctor G. Pérez, president of the Enlazadot Business Chain (Mexico) stressed “Business Resilience”. He made a broad and exciting account of the business situation in his country and stated, “in Mexico, when it goes bad is when we get the most strength”. He highlighted “resilience” as the ability to adapt to an adverse situation and obtain favourable results.

He was categorical in his vision about the process of adaptation and evolution in Mexico for the times to come. “Social networks and digitisation have helped raise money,” he said. Finally, he gave a hopeful message by influencing: “We must believe in ourselves. It is not worth it if we do not believe in ourselves. It is a seasoning in us. We have to be empathetic with others in adverse moments.”

An enriching, reflective meeting, full of contributions and aimed at highlighting the scope and value of the protocol as a component of corporate work in its natural and broad connotation. Therefore, an imperative discipline to apply in our continuous efforts for professional growth. I evoke the pertinent reflection of Adriana Flores: “The power of protocol is essential; it is the art of communication.

By Wilfredo Pérez http://wperezruiz.blogspot.com/

PROTOCOLTODAY ACADEMY OF PROTOCOL & SOFT DIPLOMACY

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Writer by Wilfredo Pérez Ruiz, Teacher, communicator, and consultant in protocol, ceremonial, social etiquette, and writer of Magazine Global Mindset, The Netherlands.

19 December 2021

Category: Business Protocol. Conference

Reference: WP191221BP

“Somos una empresa de desarrollo de capacidades que conecta valores, culturas, organizaciones, individuos y sociedades en todo el mundo”

SIX DAYS MASTERCLASSES IN GLOBAL MINDSET SKILLS APRIL 2021

April

Mode of Study: Online

Language: English

Time: 10:00 – 14:00, CET

Fee per masterclass € 90.00, six masterclasses: € 486.00

BECOME A MINDFUL EXECUTIVE WITH THE SKILLS TO NAVIGATE
& OPERATE SMOOTHLY AROUND THE GLOBE

Global Mindset Skills
Learn Today & Practice Today

 

The world is transforming into a global village and needs executives who can navigate smoothly across cultures.
Globalisation is changing the world in every aspect. Traditional industrial economies are transforming into entrepreneurial economies. There is a need for leaders, entrepreneurs, directors, managers, government officials, consultants and executives with global mindset skills, e.g. the skills for profound relations management with people from different cultures and with different values.
Local companies are becoming international and must deal, directly or indirectly, with foreign business partners. They must cooperate with international clients, colleagues, stakeholders, agents, employees, etc. There is a need for soft skills.
In the entrepreneurial economy, companies are becoming smaller, international, less hierarchical, process oriented, diverse and are driven by abilities of executives to communicate, collaborate and abilities for co-creation.

Topics and dates:

  • April 13, International Business Ethics & Professionalism
  • April 14, International Business Etiquette
  • April 15, International Business Protocol
  • April 20, International Cultural Intelligence
  • April 21, Dine like a Diplomat
  • April 22, Diplomatic Writing Skills

Key topics include:

  • Business card protocol & hand shake;
  • The art of conversation both in person and on phone;
  • Hoe to dress appropriately, personal style and its influence on your communication;
  • Seating protocol by meetings;
    Importance of rank & status;
  • Gift giving etiquette & protocol;
  • Emotional intelligence;
  • The power of culture in business;
  • Powe dinstance;
  • Host duties & his protocol;
  • Dinning tble protocol & etiquette;
  • Handling the silverware.

Would you like to select another date that is best for your schedule?

News. INTERNATIONAL PROTOCOL & SOFT DIPLOMACY CONFERENCE 2021

9 – 10 December 2021

International Protocol & Soft Diplomacy Conference. 

 

Your presence has made a difference and has been forever sealed in our history!

We would like to thank you for embracing the mission of protocol and diplomacy during the International Conference (online) on Flexible Protocol and Diplomacy on December 9-10.  The first of its kind organized by ProtocolToday in the Netherlands. Thank you to all the representatives of international companies, embassies represented in Mexico and the Netherlands, ministries, students, and universities. Thank you for your support and cooperation to our international speakers, moderators, master of ceremony, journalists, Diplomat Magazine EU, ICPD, Enlazadot, and Magazine Global Mindset.   

SPEAKERS

  • Prof. Dr. Dewanand Mahadew, Managing director of NewEconomyStrategies, The Netherlands. 
  • Hon.Patricia Kenneth-Divine, Director, International Centre for Protocol and Diplomacy, UK. 
  • Elizabeth Soos, Director of ASE Auersmont School of Etiquette, Australia.
  • Ibrahim Yildirim, BSc, DEIK Turkey Peru Business Council Chairman, Turkey. 
  • René Spaan, BSc, Smart Mobility project leader, The Netherlands. 
  • Lic. Héctor G. Pérez, Presidente de la Cadena Empresarial Enlazadot, México.
  • Lic. Gerardo Correas Sánchez, Presidente del grupo EIP, Spain.
  • Prof. Lisando Montero, Conferencista en Relaciones Públicas, Argentina.
  • Mtra. Adriana Flores,Experta en Protocolo & Diplomacia, y fundadora de ProtocolToday, The Netherlands.

Thank you! 

ProtocolToday Team

Thank you for all your compliments!

Dear Ms. Flores,

I would like to compliment you and your colleagues on the successful and very interesting conference yesterday! It was great to see you online along with so many other interesting participants and speakers. Thank you for inviting the Australian Embassy to this event.

——–

I really loved every minute. All presentations were great and it was so good to see so many colleagues from different countries. It was a great honor to be there. Thank you once more for your valued invitation to me to this event. Warm regards from The Netherlands. 

Would you like to share your experience with us?

Would you like to be our sponsor or speaker for the International Protocol & Soft Diplomacy Conference in the Netherlands in September 2022? 

Contact us! contact@protocoltoday.nl