EXECUTIVE PROGRAM FOR PROTOCOL PROFESSIONALS

2-21st April| 2-19th June | 1-18th Sep | 2-20th Nov.

Mode of study: Online

There are two available times: 10:00-12:00 hrs. |16:00-18:00 hrs. (CET) Amsterdam time. Request another schedule

The participation fee: member price is €480.00; non-member price is €552.00

The total program, including:

  • Method action Learning model.
  • Digital read material.
  • Personalised assessment.
  • Certificate EQF 7 level of ProtocolToday Academy.
  • Accredited by CPD in the United Kingdom.

ABOUT PROTOCOLTODAY ACADEMY

Become a mindful representative with the skills to navigate and operate smoothly in a global environment.

Global Mindset Skills
Learn Today & Practice Today

The ProtocolToday Masterclass provides basic and advanced conceptual frameworks and operational tools for protocol professionals seeking to strengthen their corporate and institutional image, optimize inter-institutional coordination, and raise the standards of public representation.

The world is transforming into a global village and needs executives who can navigate smoothly across cultures.

Globalisation is changing the world in every aspect. Traditional industrial economies are transforming into entrepreneurial economies, and there is a growing need for leaders, entrepreneurs, directors, government officials, and executives with a global mindset. This requires skills such as effective relationship management with people from diverse cultures and values, as well as soft diplomacy skills.

Key topics

  • Etiquette for business cards and greetings.
  • Corporate and Diplomatic Communication.
  • Dress appropriately and consider the influence of your personal style on your communication.
  • Seating protocol for meetings.
  • Importance of rank and status.
  • Precedence, seating assignments, and event logistics.
  • Protocol Crises and Incident Management.
  • Diplomatic Communication and Protocol Writing.
  • Cultural and emotional intelligence.
  • The power of culture in business.
  • Gift ethics and regulatory compliance.
  • Protocol and Table Etiquette: Handling Cutlery.