16-17th April | 16-17th June | 15-16th Sep | 17-18th Nov.
Mode of study: Online
There are two available times: 10:00-12:00 hrs. |16:00-18:00 hrs. (CET) Amsterdam time. Request another schedule.
*Request special prices for embassies and companies.
The Masterclass fee: the member price is €80.00, non-member price €92.00, including:
- Method action Learning model;
- Digital material;
- A personalised assessment and advice;
- Certificate EQF 7 level of ProtocolToday Academy,
- Accredited by CPD in the United Kingdom
Become a mindful executive with the skills to navigate & operate smoothly around the globe!
Learn Today & Practice Today! “The Way of Building Relations”
Learn and practice the way to build business and diplomatic relationships.
Become a conscious executive with the skills to navigate the world fluidly. This masterclass combines a global mindset and cultural intelligence with international protocol to enhance your global competitive advantage.
The Importance of Gift Giving
Gift-giving and receiving are vital in building and maintaining professional relations. It’s an appreciation for loyalty and an intelligent way to sustain unique relations.
Giving a gift in the business area is considered a symbol of friendship, peace, and progress, transmitted through colours and logos and the image and reputation of a person, company, and corporation.
This Masterclass has been created from the pillars of Etiquette, Protocol, Ethics, and Cultural Aspects.
Why is gift-giving important?
Giving and receiving gifts is a soft diplomacy strategy that builds unique relationships in business. More than a gesture of courtesy and etiquette, it is a corporate communication tool that reinforces a professional image and creates a persuasive impact on interlocutors from different cultures.
Benefits and skills developed:
- Develop global-minded skills and respect for cultural intelligence in gift giving.
- Accurately apply international protocol and gift management standards.
- Boost cross-border negotiations through business courtesies.
- Strengthen your global network with soft diplomacy strategies and appropriate gifts.
- Improve corporate communication and build lasting relationships.
- Gain a global competitive advantage through gestures of appreciation.
Key topics are:
- The art of gift-giving in the corporate world.
- Gift etiquette, courtesy, and protocol.
- Cultural intelligence applied to gift design and selection.
- Regulations and restrictions in diplomacy and international organisations.
- Gift Ethics and Business Courtesies
- Practical tips for corporate gifts: dos and don’ts.
